After Hello Kitty goes home for the day, some decidedly less cute characters will be taking over Sanrio Puroland . J…

Hero-turned-villain enters the celebrity endorser stage of his character arc . Over the course of Final Fantasy VII …

Students let a local agricultural product shine by partnering with a 215-year-old sweets maker for a new take on a cla…

Both sides of the Pacific are getting new themed cafes with attached merch shops from the video game developer of Fina…

Optimus kawaii . Takara Tomy is the maker of the Tomica , Japan’s favorite brand of toy cars, basically the country…

As onigiri prices continue to rise everywhere else, Lawson Store 100 stays true to its name . There’s perhaps no bet…

If you’ve ever felt irritated around this part of Tokyo, this might be the reason why.  The area around Shibuya Stat…